07.02.2011

Business German is becoming increasingly attractive.

Business German is becoming increasingly attractive for foreign job-seekers all over the world.

In order to be in the first place in the race for good jobs, one has to offer some extra skills. In Germany, Business English courses are very popular. And in the U.S. "Business German" attracts more and more students.

Susi Lax for example occupied a Business German course at her university, a course far more specialized than usual language courses: "This is a course where you learn more than German grammar or some basic words," she says. "This course is really useful and helpful for my future."

German courses are very popular in America. At the foreground of "Wirtschaftsdeutsch" or "Deutsch im Beruf" (how Germans would call this course) are negotiations and the formulation of business letters. Instead basic vocabulary students learn relevant phrases and about the economic role of Germany.

Tim Baston teaches Business German at a famous US college and tells us, that his German courses are always full. The reason for the attractiveness of learning German is obvious: "German is the most spoken language in Europe. Germany also plays an important role in the global economy."

The motivation for his students: to differentiate themselves with additional communications skills in an increasingly tough and international race for the best jobs. "There are many German companies based in America," said Susi Lax "and they offer interesting jobs and great carreer opportunities. Why should I miss out on these opportunities?" Most Human Ressource Manager of US-based subsidiaries of German companies would agree. Although the official company language at most U.S. sites is English. But: "If I see through the applications, the most important for me, are German language skills. It´s not only helpful, it´s strategically important for your carreer."

But only about ten percent of the candidates can prove that they are fluent in the German language. "It would be nice of course if many more applicants could speak at least a bit German." Not only the headquarter in Germany but also some of the entire corporate network function in German.

Since it helps the company, many offer German language courses to their employees. That it is worth the trouble, confirms Wayne Sibbs. A few times a year the engineer is traveling to visit partners and customers based in Berlin, Cologne, and Stuttgart. Then about a few months ago he began to study German. "Even if I do not know very much German yet, I have the impression that the German colleagues appreciate that I am trying to learn German," he says.

Although negotiations were conducted in English anyway, but especially for short conversations with colleagues, it was quite an advantage to speak German, as this improves the working atmosphere and communication between colleagues. He confirmed: "German is becoming increasingly attractive to many Americans." This might be true for all nationalities all over the world.

Find out more about the German courses of LinguaTV.

Image: 485666_R_K_B_by_Jim-Pfeffer_pixelio.de

 
 
 
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